Quick Win: The 80/20 Rule to Grow Your Brand

Welcome Indie Brand Builders!

Last week we spoke about scheduling your time and increasing productivity. You know, the typical January talk!

But if you're anything like me, New Year's resolutions tend to fizzle out after a few months, or even weeks!

My goal this year is to grow my social media following. What’s yours?

The Five Star Focus for this week is all about establishing daily habits.

Why? Well, because these habits will not only help you make progress in your business, but they'll also help you smash through your goals!

FIVE STAR FOCUS ⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 

This Week's Best Content:

1. Stop listening to everyone else 👂️ 
   The first step in establishing good habits is to get focused. That's really hard to do when you are listening to lots of differing opinions and getting distracted with shiny new tactics and courses. It can be paralyzing.

   
   

   

2. Amanda Perry - Motivation and momentum are key to achieving long-term goals❣️ 
   I have ADHD. I didn't know this until last year. The biggest thing I've learned this year about myself is that when I'm highly motivated I get shit done. What motivates you?
   

3. James Clear - Atomic Habits
   If you haven't read this book yet. Now is the time! Seriously. The concept is simple. Do something small everyday and over time it will turn into something big. 🤯 
   

4. Adobe.com - Consistency is the key 🔑 
   No matter what platform: YouTube, TikTok, Instagram, Facebook, or even your own blog. Posting consistently is the number 1 factor you should be focusing on.
   

   

5. Alex Hermozi - How to grow an audience if you have ZERO followers 0️⃣ 
   Alex talks about the art of doing one thing repeatedly. As someone with ADHD, this is something I really struggle with. I'm always on to the next thing. But building a business, no matter what kind, requires showing up on a daily basis.
   

MY TAKEAWAYS 

All this talk of showing up and establishing habits requires time.

For me time is the absolute biggest issue I face when trying to build my business. How can I possibly post content every day while juggling hundreds of other tasks in my business?

Focus on the 80/20 rule. (80% of outcomes come from 20% of efforts)

If you have a list of 20 things to do today, identify 4 tasks that will give you the biggest results.

For many businesses this revolves around marketing, and more specifically customers trusting your brand. Anything you can do to build your reputation and establish trust is a clear win.

Where’s the 20% of your business that you can be focusing on?

To your success,

Dan